Landing Page Design & Funnel Strategy

Landing Pages Built to Convert

Every campaign needs a home base. Whether you're running ads, promoting a product, or launching a new offer, I design landing pages that are clear, persuasive, and built to turn visitors into customers, all without the fluff.

Let’s Talk About Landing Pages and Funnels

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What Is a Landing Page (and Why Does It Matter)?

A landing page is a focused, standalone web page built for a specific goal like capturing leads, booking consultations, or making sales. Unlike your homepage, it’s not trying to do everything at once. It's designed to keep people on track and move them toward one clear action.

Why Custom Landing Pages Outperform Generic Pages

Focus Converts

No menus, no distractions. Just one message, one offer, and one goal.

Tailored for the Audience

Speak directly to the person clicking your ad or email, not a general visitor.

Increase Ad ROI

Pairing your Google Ads or social campaigns with dedicated landing pages improves quality scores and lowers cost-per-click.

Trackable and Testable

We can measure everything: headline clicks, scroll depth, conversions—and test new variations easily.

Reusable for Future Campaigns

Build once, tweak often. Landing pages can be adapted for seasonal or repeat promotions.

LANDING PAGE AND FUNNELS PROCESS

My Approach to High-Converting Landing Pages

Good landing pages are more than just pretty layouts. They need strategy, clarity, and frictionless paths to conversion. Here's how I make that happen:
01

Campaign Goals & Audience Discovery

We define who you’re talking to and what they need to hear.
I'll help you clarify your offer, audience, and desired outcome so the page speaks their language and drives action.
02

Wireframe & Layout Planning

Every section has a purpose.
We outline the structure before design starts making sure the flow supports your goal, whether it’s lead gen, purchases, or bookings.
03

Copywriting & Offer Framing

Words matter so let’s make them good.
I’ll write or revise your copy to be clear, persuasive, and aligned with your brand’s tone.
04

Visual Design & Mobile Optimization

Looks great on every device, loads fast, and feels like your brand.
Your landing page will be designed to match your visual identity and work beautifully on phones and desktops alike.
05

Integration & Tracking

No point in launching if you can’t measure it.
I’ll connect your form or checkout to your CRM, email platform, or eCommerce system and make sure tracking is in place.
06

A/B Testing

Not sure what headline will perform best? Let’s test it.
If you want to go deeper, we can set up variations and compare performance over time.

Tired of Sending Traffic to a Page That Doesn’t Perform?

  • Your ads are leading to your homepage (and bouncing)
  • Your forms feel clunky or confusing
  • Your landing page isn’t mobile-friendly
  • You have a great offer but don’t know how to present it

Let’s build something sharper and see the difference in your results.

Frequently Asked Questions

Q: How is a landing page different from a regular page?

A: A landing page is focused on one goal and removes distractions: no navigation menus, no mixed messages. It’s designed to convert.

Q: Will it match my brand?

A: Absolutely. Every landing page is designed to reflect your brand’s look, feel, and tone.

Q: What’s a funnel, exactly?

A: A funnel is a guided path that moves visitors from interest to action like clicking an ad, visiting a landing page, signing up, and eventually converting.

Q: Will I be able to edit the page later?

A: Yes. I build landing pages in tools that are easy to update whether that’s WordPress, Webflow, Unbounce, or something else. No code required.

Q: Can you write the copy and design the page?

A: Yes! I handle both copywriting and design so the page flows well and fits your voice.

Q: Can I use it with ads or email campaigns?

A: 100%. Landing pages are perfect for supporting digital campaigns and capturing leads more effectively.

Q: How do you know what to include on the page?

A: I start by understanding your offer, audience, and goals. Then I craft a page layout and flow that gives people exactly what they need to say “yes.”

Q: How do we know if it’s working?

A: I’ll help set up tracking for form submissions, calls, and clicks so you’ll know exactly what’s working and where we can improve.

Let’s Talk Landing Pages

Ready to Build a Landing Page that Converts?
Whether you're launching something new or want better results from your next campaign, a solid landing page can make all the difference.
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COPYRIGHT 2025, ALAN HUDGINS AND ARTLOFT MEDIA LLC, ALL RIGHTS RESERVED.
UT IN OMNIBUS GLORIFICETUR DEUS.
COPYRIGHT 2025, ALAN HUDGINS AND ARTLOFT MEDIA LLC, ALL RIGHTS RESERVED.
UT IN OMNIBUS GLORIFICETUR DEUS.
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COPYRIGHT 2025, ALAN HUDGINS AND ARTLOFT MEDIA LLC, ALL RIGHTS RESERVED.
UT IN OMNIBUS GLORIFICETUR DEUS.